In the introduction clip above, many YG Family artists including, Lee Hi and Akdong Musician promote the upcoming concert. The festival will also serve as the local stop for the 'YG Family 2014 World Tour: Power in Seoul' concert.
The 'AIA Real Life: NOW Festival 2014' will be held at the Jamsil Olympic Main Stadium on August 15-16 with YG Family performing on the 15th and Lady Gaga headlining the event on the 16th.
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