The brand specializes in headphones, earphones, and speakers. The company said, "Eric Nam has a clean, diligent image, and we decided he was perfect to spread 'Onkyo' since we emphasize 'Pure Sound' and the relay of the perfect sound without any distortions. As Eric Nam is very popular among women in their 10s-20s, we are going to target the female demographic through Eric Nam."
Onkyo will be releasing a special Onkyo x Eric Nam model for fans as well.
