On July 24, the '2018 Brand of the Year Awards' took place at the Hyatt Hotel Grand Ball Room in Seoul.
At the event, (G)I-DLE was given the award for 'Rookie Idol of the Year' (female). The Cube Entertainment girl group became an instant hit with their hot debut with "LATATA".
The Boyz received the 'Rookie Idol of the Year' (male) award.
Momoland won 'Idol of the Year' for their global success.
