KISS OF LIFE aims for global success with ‘Lose Yourself’ mini album

KISS OF LIFE targets global market with new album.

KISS OF LIFE is set to take aim at the global market with their third mini-album, "Lose Yourself". The group, which has consistently linked their albums under the theme of ‘freedom’ since debut, explores a new stage of ‘immersion’ beyond freedom in this release. The album includes seven tracks, with the title track "Get Loud" leading the charge.

"Get Loud" is a track characterized by its hip-hop rhythm with a touch of Latin melody, supported by striking guitar stroke chops. The song highlights the members’ powerful and raw vocals and rap, telling the story of artists who pursue their dreams, often seen as unconventional. It captures the glowing moments of those immersed in what they love, discovering new sides of themselves in a unique and trendy way.

Notably, member Belle contributed to the composition, showcasing her musical prowess. Belle, who previously captivated fans with tracks like "Shhh", "Goodbye", "Neverland", "My 808", "Says It", and "Te Quiero", demonstrates her growth as an artist with this album.

In addition to the pre-released dreamy track "R.E.M.", the album also includes "Chemistry", a groovy song blending stylish vocals; "Igloo", featuring edgy sounds, rap, and a dreamy vocal tone; "Too Many Alex", which captures their quirky charm; "Back to Me", a catchy yet emotional rock track; and "No One but Us", which reflects on past memories and longing for someone. The album spans genres from R&B, hip-hop, and EDM dance-pop, showcasing the group’s distinct musical world.

Since their debut last summer as ‘monster rookies’, KISS OF LIFE has built a strong fan base both domestically and internationally, becoming a game-changer in the K-pop scene. This year, the group solidified their status as leading artists with hits like Midas Touch and Sticky, which brought back the Y2K music trend. Their continued success positions them for further growth on the global stage, and their new release is highly anticipated.

KISS OF LIFE’s third mini-album Lose Yourself will be released on October 15th at 6 PM KST.