RESCENE has landed their first-ever TV commercial, starring in a cinematic campaign for premium brand Casa Verdi filmed entirely on location in Italy.
The ad leans heavily on storytelling, capturing the group cruising in an open-top car, running through fields at sunset by a river, and posing against vibrant Italian cityscapes. High-speed filming and slow-motion effects highlight each member's individual charm across the shifting landscapes.
Casa Verdi noted that the campaign aims to convey the brand's sensibility through a narrative-driven format rather than a traditional commercial approach. RESCENE's growing profile as an it-girl group made them a natural fit for the brand's visual direction.
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