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ILLIT faces continued accusations of 'plagiarizing' NewJeans, after new choreography is revealed
BY KatL903 · March 14, 2026
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The 'NewJeans vs. ILLIT' controversy has reignited, after ILLIT's new choreography was revealed.
ILLIT debuted the official choreography for their song 'NOT ME' for the first time during their concert tour. Clips of the eye-catching seated choreography quickly began to spread across social media, sparking controversy. Many netizens argued that the choreography for 'NOT ME' was 'plagiarizing' NewJeans' choreography for 'Cookie,' posting clips to show the similarities.
belift performance directors really have no shame at all.. pic.twitter.com/KqkSj5olXL
— ✧ (@NewHypen) March 14, 2026
THEY kept dragging Cookie just for their fav to copy its choreo https://t.co/s29cla5IEQ pic.twitter.com/TtZwcH330P
— Lou⁵ (@sleepytokki1) March 14, 2026
whole time glitts hating on cookie when their faves are copying everything down 😂😭 pic.twitter.com/ntlq89HVj2
— manuel is here for NJZ and OnePact🦋#freenewjeans (@supershymanuell) March 14, 2026
The new 'plagiarization' accusations occur amid ongoing controversy over the alleged similarities between ILLIT and NewJeans. After the Seoul Central District Court recently stated that ILLIT's concept was "significantly similar to NewJeans," ILLIT has faced intensified scrutiny and criticism.
Meanwhile, ILLIT has just launched their debut tour 'PRESS START' in Seoul. The girl group is captivating fans with new high-energy performances, including the first-ever live performances of 'Pimple' and 'NOT ME.'
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