Actor Heo Nam Jun has secured the number one position in the June 2026 Rising Star Brand Reputation rankings, with girl group Risenne and actress Jin Ki Joo following closely in second and third place, respectively.
According to the Korea Corporate Reputation Institute on June 30, the analysis utilized 131,057,752 pieces of big data collected from May 30, 2026, to June 30, 2026. This figure marks a 20.53% increase compared to the 108,737,079 pieces of big data analyzed in the previous month.
The brand reputation index is a metric derived from big data analysis, reflecting how consumers' online habits significantly influence brand consumption. It measures star brands' consumer participation, media interest, communication, and community engagement.
Heo Nam Jun achieved a brand reputation index of 4,326,723. Risenne's index was 4,259,501, showing a 15.17% rise from their May index of 3,698,403. Jin Ki Joo's brand reputation index was calculated at 4,128,452.
In related news, Heo Nam Jun recently captivated audiences as the villainous chaebol Cha Se Gye in the popular SBS Friday-Saturday drama 'Brave New World'. Risenne is gearing up to release their remake single "Pretty Girl" on July 8. Meanwhile, Jin Ki Joo showcased her talent as supervisor Lim Han Rim in the Netflix series 'True Education', which premiered on June 5.
SEE ALSO: Fans question SBS after Lim Ji Yeon excluded from ‘Brave New World’ award
SEE ALSO: Heo Nam Jun opens up about working 7 days a week at construction sites for three months
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